East Sussex County Council has commissioned consultants Amey to identify potential ways of reducing congestion at traffic hot spots and improving pedestrian, cycle and bus links along key routes.
The project is part of the council’s long-term plan to build on the development of the new Bexhill to Hastings Link Road to improve transport infrastructure and boost economic growth in the east of the county.
Cllr Carl Maynard, East Sussex County Council lead member for transport and environment (pictured), said: “The Link Road will have huge benefits for the area in reducing congestion and opening up land for new homes, businesses and jobs.
“However, it is only one element of our overall strategy for creating a more efficient, more effective transport system for motorists, cyclists, pedestrians and public transport users.
“The studies which are being carried out are focusing on key routes and intersections in Hastings and Bexhill, to see how these areas are used currently and how they can be improved.
“It’s vital people can get around easily, whether by car, bus, bike or on foot, so they can access the jobs, training and education they need to develop their career and help the county’s economy to continue to grow.”
The council is consulting with local sustainable transport groups including Hastings Urban Bikes and Hastings Greenway Group, while a public consultation will follow once proposals for transport improvements have been drawn up.
The areas where studies are being carried out include Hastings town centre, the A21 Sedlescombe Road and The Ridge, in Hastings, and Battle Road, in St Leonards.
Roads to be studied in Bexhill include the A259 from Ravenside roundabout to Little Common roundabout and the B2182 Cooden Sea Road and Cooden Drive.
The work, which began in October, is due to last until the spring, with a public consultation on the proposed schemes to follow later in 2016.